Microsoft Embraces Twitter

Microsoft starts to embrace Twitter by integrating Twitter data into Bing search. For starter, Bing will only include tweets from more prominent and prolific Twitter users.

When you enter those famous people and do a Bing search for example “Kara Swisher Twitter” or “Kara Swisher Tweets” or even “@karaswisher”, the result will include the latest tweet from the user, together with a link to more tweets from the user.

We did a trial using the search examples “Kara Swisher Twitter”,“Kara Swisher Tweets” and “@karaswisher” provided in Bing’s blog post, but none returns the above result format. Maybe Bing is fine-tuning this feature at the moment.

And now you can follow Microsoft on Twitter. This Twitter account is run by four members of Microsoft’s corporate communications team. There is no verified account logo on the page but it should be the real thing.

So far there are only 3 tweets, with the first tweet being a Xbox promo: “Anyone can make games now, Kodu is available on Xbox LIVE Marketplace http://bit.ly/3wlWKo #microsoft #xboxlive #kodu”.

Compare this first tweet with the stylish first tweet by Google back in February. Do you see a winner already?