Apple hiring iBookstore Marketing Manager

Apple has a new job listing for a iBookstore Marketing Manager.

iTunes is seeking a US Marketing Manager for the iBookstore. Based in Cupertino, it will be this Manager’s responsibility to drive awareness and sales of iBooks through co-marketing programs with publishers and authors, strategic partnerships, and via online and direct marketing tactics.

Looks like Apple is determine to remediate one of the weak point of iBookstore, which is the disappointed book selection compared with its competitor Amazon Kindle.