![Apple Rotten Tomatoes](http://sanziro.com/wp-content/uploads/2010/05/apple_rotten_tomatoes_rev.png)
Apple has quietly integrated movie ratings from [Rotten Tomatoes](http://www.rottentomatoes.com/) into iTunes movie store. The Tomatometer rating (which is a movie rating calculated from reviews by critics and user reviews) from the popular movie review site is prominently display on each movie page, along with review snippets from top critics. A “read more” link is provided to the review page for the movie on Rotten Tomatoes.