Right on the heels of Fujifilm X-T1, Olympus has launched its new E-M10 model for its OM-D range of mirrorless camera. Fujifilm X-T1 is build for high-end X-series users, in contrast E-M10 is Olympus’s entry level OM-D camera. E-M10 features a 16 megapixel sensor, TruePic VII processor, build-in Wi-Fi, 3-axis image stabilisation and twin dials. Olympus E-M10 sits below its E-M5 and E-M1 siblings in terms of both price and specifications. And is an attractive buy for USD $699 body only or USD $799 with 14-42mm kit lens.